client
décript
industry
Fintech
year
2021
services
Branding & identity design
UI Design
Revamp décript's brand identity, emphasizing their fintech, blockchain, research & development ecosystem, and reflecting their core values of justification, human-centric design thinking, and pioneering technological advancements.
Address the need to redefine décript's brand identity to accurately represent their multifaceted ecosystem, while incorporating elements of justification, human-centric design, and pioneering innovation.
Craft a comprehensive rebranding strategy that encompasses the three main steps: défine, désign, and dévelop. Dive deep into décript's roots, think beyond boundaries, and emphasize a human-centric approach in the design process. Showcase décript's role as pioneers in the fintech industry, creating cutting-edge technologies ranging from crypto trading platforms to wallets, coins, and tokens.
In this phase, we delve into décript's ecosystem, exploring the interconnected realms of fintech, blockchain, research & development. By diving deep and thinking beyond conventional boundaries, we justify each aspect, ensuring that every element is purposeful and aligns with décript's vision.
In this phase, we adopt a human-centric approach, acknowledging that nothing in décript happens without reason. Our design thinking revolves around understanding and catering to the needs and desires of users. We create a unique and engaging experience that resonates with décript's ecosystem.
In the development phase, décript becomes the driving force behind fintech, blockchain, and research & development. We embrace the challenge of pushing the boundaries of technological advancements in the world of finance. From revolutionary crypto trading platforms to innovative wallets, coins, and tokens, décript stands as the ultimate pioneer in the industry.
